“This is big”

Information design might be overlooked in the arsenal of communication tools.

Verizon Communications’ wireline business employees, 90,000 strong, are no strangers to the myriad products and offerings. FiOS, HSI and traditional phone service change as new products come on line, market forces change and traditional products fade away.

In an effort to communicate effectively internally with its wireline business, Verizon enlists AA&J to envision its changing products and promotions for employees in a way that is easy to grasp, exciting and memorable. The result: employees are well-versed, and can help customers navigate the new frontier in telecommunications.
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